Everyone has a different writing process and this is one place where Casey and I really differ. Really, really, really differ.
I don’t love writing blurbs, but without that as the foundation of my story, I’d be totally lost when I tried to get past the first sentence. I always know when I struggle with the first chapter, it’s because the blurb isn’t right.
Or I didn’t write one. Bad me!
First, I want to address the blurb must be 150 words. This is something I had never heard of being a hard and fast rule. I know there has always been debate on how long they should be, what they should cover, etc etc. I do know that not all blurbs are created equal. Kind of like bios. I have three different bios I used for different things in writing depending on the audience. I think back in the day, the same was true. A writer need something similar to an elevator pitch. A short blurb covering perhaps just the story idea. And the long blurb.
I spent a lot of time back in 2004-2007 before I got my first book deal, writing query letters and approached a query letter as the back cover copy of the book.
That is how I approach my pre-writing blurb.
I believe a blurb must cover the theme and tone of the story, along with the central story question at the very base level. I think it should touch on the goals, motivations, and conflicts of the main character. I also think the more specific detail you give in a blurb, the more you’re either giving too much, or making the blurb flat and for me, if I wait until after I’ve finished the book, I tend to be focused on the details and it then reads something like, than this happened, than this happened and then OMG read to find out what happens in the end.
I’m a plotter who pants her way from point A to point B. I have to know where I’m going. I need a map.
Casey mentioned needing to know her characters first, and she got to know hers in chapter 2. Well, if I don’t know them from the get go, I’m screwed. I wouldn’t be able to write the first paragraph.
I don’t need to know all about them, but I do have to know their core personality. I also need to know where the story is going, otherwise I will get lost. Below are my notes for BURNING BED. I wrote those before I wrote the blurb. Then I wrote the blurb.
And remember, the blurb is subject to change!
So, what did I need to know?
The Story Idea: What if someone murdered your brother to cover up corruption in the local police department?
The Heroine: Tabitha Nelson. Age 28. Driven. She a real estate agent. Parents died 2 years ago in a car accident. Brother killed 2 weeks ago in a house fire. She thinks her brother was murdered because he was on to possible major corruption in the local police department, leading all the way to the District Attorney. She believes that the local fire inspector covered up evidence.
The Heroine’s Goal: Prove her brother was murdered.
Her Motivation: Clear her brother’s name (he was linked to a drug ring AFTER his death).
Her Conflict: Someone is trying to kill her.
The Hero: Garret Pierce. Age 30. Youngest of three kids. A bit shy with the ladies. Was called the Jolly Green Giant his entire life because he’d been so tall and it affected his self-esteem when it came to asking women out. Dry sense of humor. Sarcastic at times. But a really big heart.
The Hero’s Goal: Help keep his neighbor safe.
The Hero’s Motivation: He’s falling in love, but also, as they uncover evidence, he believes her brother was murdered.
The Hero’s Conflict: the man who maybe the mastermind is an old family acquaintance.
Now here is the thing. There is a lot I didn’t know about this story when I started. But as Bob Mayer always says, story can change, Ideas can’t. This why I try to keep the blurb I’m writing to share with the world free of specific details, but gives the reader a little tickle in their brain that says, read me!
Now, here is the blurb I ended up with, BEFORE I started the story based on the above.
Tabitha Nelson knows her brother’s death was no accident, regardless of what the local fire inspector and police department says. Having found her brother’s computer and all his notes regarding a local news story he’d been working on corruption, she makes it her personal mission to find out who killed her brother. Why they killed him. And to make them pay, even if that means pointing the finger to the first responders.
Only the louder she gets, the more strange and dangerous things begin to happen to her. This forces her to turn to her neighbor for help.
For two months, Air Force Fire Protection Specialist, Garret Pierce, has been admiring his sexy neighbor from a distance, trying to get up the nerve to ask her out. Now he tries to ignore her all together. He had nothing to do with fighting the local fire that claimed her brother, or the subsequent inspection of the cause. However, if looks could kill, he would have spontaneous combusted every single time they crossed paths.
So, when she comes banging on his doors at two in the morning, begging him for help because someone tried to set her house on fire, he’s more the skeptical. That is until she steps into her bedroom.
Together, the unravel a trail of corruption and a sinister plot that puts them both in the line of fire.
The real detail I have is the two in the morning. I added that in when I wrote it because it’s a key element in their romance.
For me, the blurb is my foundation. It’s my rock. It keeps me focused and whenever I’m struggling, I go back to this and see where I might have derailed. I’m not married to it and I can tweak it. That said, this is the IDEA for the story. NOT the story.
That’s my story and I’m sticking to it!
I hate blurbs.
I hate them with the searing heat of a thousand suns.
When I started writing, there was a rigid notion that blurbs should be no longer than 150 words, if you were a rebel and willing to push it, 200, and they had to conform to a three paragraph format. Her, him, them. Or Him, her, them…whichever worked. Quite literally the only real freedom was in whether or not to feature the hero or heroine first.
Then, as I tore my hair out while trying to conform to that style, I noticed an up-rise of fearless indies throwing caution to the wind and flipping their figurative middle fingers to the accepted conventions and going for it.
Suddenly dynamic blurbs of all varieties inundated the book world. We had short blurbs, long blurbs, fragments, first person, third person, one word declarations…wow!
It was literally the one stop candy shop of blurbs. It didn’t matter what your taste was, there was something out there for you from bitter dark chocolate to tart sour patch candies and everything in between.
I tried to break out of the mold. Dammit, I wanted longer blurbs, but everyone in my author groups, my tight circle of friends, those who had traditionally published or were currently traditionally published gasped at the idea. “You can’t do that!” they said.
Well, why the hell not?
I thumbed my nose at anyone who told me I can’t and instead did what I wanted. And it was incredibly freeing.
You know, as long as I could write them AFTER I wrote the story.
And then I was writing so fast I needed to have blurbs ready before the story was finished.
What do you mean I need to have them first? I’m a pantser. I don’t even know how it ends, hell, I’ve written stories where I’ve forgotten to give my hero and heroine last names until the very end. Now you want me to wrap up the basics of their story in a neat little bow?
*Stomps foot—flips the bird*
It’s just not the way my brain works. Oh, I can write the blurb first, but it’s going to be a steaming pile of poo and my story is going to go on so many different tangents that the underlying premise no longer resembles what I’ve been forced to put down on paper.
This goes back to my having the perfect first chapter. Look, logically I know I can go back and edit the first chapter. But it’s my framework. And the thought of building something on a foundation that’s not set, with rotting boards, rusted nails, and leaking windows is enough to set my heart racing while panic floods me from head to toe.
Since I don’t know my story, even condensing a story idea in 250 words is nearly impossible. It’s like trying to plot a whole book in a just a few words when I still don’t know my characters. I get to know them as I write. I start to think about their life situations and put together how based on who they were raised to be and who they choose to be influence the here and now.
I sometimes don’t know a whole lot about my characters until I’m a chapter or two in. I work them out on paper. Here’s an example:
“Well, well, well, now who is that?” Lavinia asked, an appreciative grin forming on her 1980’s red lips.
Blair followed her gaze, and her lungs seized on a gulp. “What’s he doing here?”
Lavinia’s drawn-on eyebrows disappeared under a poof of bleach-blond hair dropping low over her forehead. “You know him?”
He pushed away from the hood of his sleek, black, luxury whatever the heck it was car that might actually be just as mysterious and exotic as the man now walking toward her.
And so far out of her price range, it made her heart pinch.
“I’m not sure anyone really knows Evan,” she murmured as her mouth ran dry at the sight of him.
Black dress pants, probably designer from the sheen and quality cut, hugged his thighs as he strode toward her with one hand in his pocket and the other flexing at his side.
Tension radiated from him, but Lord help her, she didn’t care. She’d known from the first moment they’d met when she’d spilled her cup of spiced tea at her favorite coffee shop that he was something different.
He’d been polite, with those Clark Kent, square-jawed looks and dark-framed glasses designed to make the wearer look scholarly, but in his case, they only made her fingers itch to slip them from his face so she could get lost in the warm, amber depths behind them.
Fire and ice.
Cool and detached on the outside, but those eyes—God, those eyes told a whole different story.
An elusive tale likely no one would get to the bottom of.
This is chapter 2, page 17. Chapter 1 was in his POV and still I didn’t know who he was. Evan had already been in three other novellas as a side character. When the time came to write him, I hadn’t a clue who he really was, or what made him tick. I knew with all of the others even when they were still secondary characters.
The scene above was my “aha” moment. The reason I didn’t know who he was went right to the basis of who he was as a character so his being a mystery, even to me, worked!
So, how on earth am I supposed to write a blurb before I do the above?
Wanna see what happens when I try?
See…a hot mess! It’s okay, you can agree with me. I already know.
I struggle to narrow it all down. I find halfway through writing the actual book that my characters do not look anything like what I’ve outlined in my blurb. And worst of all, as a pantser, I find I’ve boxed myself into conformity and I struggle to let my characters drive the story because I’ve already committed them to a certain reality.
What I have learned, if I figure out how to do a rough outline, I might have a chance…but who are we kidding? I’m probably not going to learn hot to do a rough outline.
Because I’m stubborn.